case study
Creation
Visiting with Rob a few days ago about our role as experience architects, he mentioned that we are creators and that our work is to lead people.
My first thoughts when he said those words were about Heavenly Father: how He is the Master Creator and how His entire work is centered around leading people. As our Father, he is the ultimate architect, crafting experiences—such as our lives on this Earth—to lead us and to guide us so that we may become like Him and return Home to live with Him again. I then thought of His Son, Jesus Christ, and how He completed the largest and most significant design project in the history of this world when he lead and orchestrated it’s creation.
Really good article on the front on NYTimes today, on a “user-anthropologist” working for Nokia who travels the world to study people and human behavior.
“Rather than sending someone like Chipchase to Vietnam or India as an emissary for the company — loaded with products and pitch lines, as a marketer might be — the idea is to reverse it, to have Chipchase, a patently good listener, act as an emissary for people like the barber or the shoe-shop owner’s wife, enlightening the company through written reports and PowerPoint presentations on how they live and what they’re likely to need from a cellphone, allowing that to inform its design.”