ideo archives

Have you seen this? A (still) fresh look at utensils in the Ideo-designed Zyliss utensil set Check out the full size image or grab a few on Amazon).

posted by jason on Thursday, Aug 16, 2007

“It is difficult to design something compelling without picturing a face or feeling empathy for a person’s wants, needs, and behaviors.”
Ryan Jacoby of IDEO on Innovation

posted by chris_mayfield on Tuesday, May 08, 2007