“The media has missed a much larger, much more important point: Steve Jobs was the first CEO to bet the company on the user experience. From the very beginning of Apple, and renewing his efforts when he returned as interim CEO, Jobs was constantly focused on building products that would deliver the best possible experience—rather than the most up-to-date chipset, or the best partner arrangements, or the most horrific monopolistic lock-in scheme.”
Mark Hurst, discussing an article focused on whether it works to “be mean” (like Jobs). Personal management style was much less important than a user-centered vision of the future; I agree.

posted by Ted Boren on Wednesday, Aug 08, 2012
tagged with user-centered design, apple