“It’s not about the quality of the sketching, but the variety and exploration of the idea that matters.”
Leah Buley, quoted by Jared Spool in a new article on exploring design options and making decisions about them. Good article and very applicable to my current project, where we are starting to develop a set of layout alternatives and visual design options for an online catalog. Especially liked the point about purposely looking at extremes to help sharpen your thinking.

posted by Ted Boren on Thursday, Nov 12, 2009
tagged with design, exploration