Fun and relevant integration of ads in this Gamestop.com XBox 360 page screenshot (full size). Ads don’t always have to be annoying. This is a huge full page ad, with nice integration in the top banner, but it’s relevant to the audience and for NASCAR fans it’s exciting to see the new game released. What’s more, when the page is scrolled, the side background ads don’t lose their meaning. Similar integration on the homepage and Nintendo DS pages. Well done.
