“The great enemy of clear language is insincerity. When there is a gap between one’s real and one’s declared aims, one turns, almost as it were instinctively, to long words and exhausted idoms, like a cuttlefish squirting out ink.”
George Orwell, qtd by John Trimble in Writing With Style

posted by Ted Boren on Thursday, Oct 05, 2006
tagged with ethics, writing, conciseness